I’ve been to my fair share of conferences and business seminars. While I won’t go so far as to invalidate them, I don’t usually find the level of value I expect or desire from the presentations by public speakers, panelists, and the like. One may be a bit too basic in its content for my current level of ability, while another will be a bit over my head and beyond the scope of my role. I always loathe discovering that I’ve locked myself into a blatant sales pitch, and who doesn’t dread the droning speaker with absolutely no aim, point, or effort in delivery? Truth be told, picking an education track or attending a keynote sometimes feels like a risky gamble with intimidating odds. Then, along came the Stillmans…
Best-selling author David Stillman has evolved his already successful formula on bridging generations by teaming up with his Gen Z son, Jonah – the first Gen Z speaker to hit the circuit – and it sincerely makes for an enlightening presentation.
“Gen Z has entered their 20s and is your future workforce. The time to get to know them is today! If you try to treat Gen Z like the Millennials, it will backfire”
The Stillmans’ approach goes far beyond a relevance to business, even if that is their primary audience. As a mother, and just a general person trying to function as an informed member of a blended global society, I personally gained tremendous insight and understanding from the information they shared, and the combined perspective they provided. Their data is garnered from diverse case studies and interviews with hundreds of CEOs and Gen Z’ers to provide a truly valuable comprehension of what makes the next generation tick. Gen Z is the incoming generation of adults. Born between 1995 and 2012, Gen Z accounts for more than 72 million people. In other words – they’re a force to be reckoned with, and being uninformed on their motivators and outlooks is simply not an option.