Rapidly Expanding Fast Casual Concept Burgerim Launches Brand New “The 1/3 lb Burger”

New burger provides a larger base for the chain’s vast variety of topping options

WHAT:        “The 1/3 lb Burger” is the first of its kind for Burgerim, previously known for its fully customizable, sensibly-sized (3 oz) burgers. The new burger features a hand-smashed premium beef patty, topped with a smooth layer of Burgerim’s house sauce, crisp lettuce, roma tomato, shaved onion and American cheese, on a potato bun.

“The 1/3 lb Burger” will be available nationwide and can be ordered in Burgerim’s signature styles including; California with swiss, avocado, and mixed greens; Cowboy with cheddar, bacon, onion rings and zesty bbq, or Caliente with pepper jack cheese, Cajun seasoning, jalapeños and habanero pepper mayo.

WHEN:         Release dates below:

  1. Now Available: Select Southern California Burgerim locations; view list here

  2. November 2: All California and Las Vegas Burgerim locations

  3. November 9: All Burgerim locations; view locations here

About Burgerim

Burgerim is a restaurant company that has over 700 locations internationally. It is a fast-casual concept that provides gourmet food with unique menu options. Burgerim is known for their gourmet, sensibly-sized burgers with 11 different meat options and 9 customizable toppings. Each restaurant is independently owned and managed by franchisees who continue the Burgerim legacy. The concept offers franchisees the opportunity to take part in a growing chain with a sexy fast-casual atmosphere. For information, please visit:www.burgerim.com.

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